Search Engine Optimization – SEO

SEO - Search Engine OptimizationThis is where Search Engine Optimization – SEO begins.

Your key words must be used properly in using, Search Engine Optimization – SEO  search engines account for every word on the web. This way when someone searches for ‘permanent makeup Boca Raton ‘, the search engines can narrow results only the pages that are about those words. So if you do permanent makeup in Boca Raton, it should be the page name, the title, the first paragraph, sparingly used in your content, in your meta tag, as your focus key word and at least one picture named and (permanent-makeup.jpg) alt tagged that.

Third links between websites matter when one webpage links to another it’s usually a recommendation telling readers this site has good information.

A webpage with a lot of links coming to it can look good to search engines, though they should be coming from related pages. Usually search engines can detect when a site has a lot of them and account for it by giving links from trustworthy site more weight in the recipe
Fourth the words that are used in links matter too. If your webpage says Amazon has lots of books and the workbooks is linked. search engines can establish that Amazon.com is related to the word books
This way when someone searches for books that site will rank well.
Lastly search engines care about reputation. Sites with a consistent record of fresh engaging content and growing numbers of quality links, may be considered rising stars and do well in search rankings.
These are just the basics and the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that’s supported by the ingredients that search engines need, for their recipes.